Bagelcode is a global company with 5 studios in 5 countries. Influenced by seniors at KAIST, I always thought about starting a company. While working at a company in my early 30s, I decided to start a business. It’s been a long time since I left the app development field, so I started by gathering developers. At first, I didn’t know what business to do, so I went through 5 pivoting (webtoon, web-service, social dining, fashion, game) after trial and error. At that time, KakaoTalk and Anipang were trending items, so I developed a KakaoTalk game called Battle Pangpang, but did not achieve commercial success.