In American Football, “End Run” refers to an attempt by the ball carrier to run toward the goal line, dodging the defensive line. Similarly, our End Run project seeks to assist startups by commercializing highly potential technologies and quickly carrying them toward the global market. Further, End Run Project will provide financial supports for R&D of KAIST faculties’ startups. Depending on the stages of the commercialization, we divide the startups into three categories: 1) Idea Development/Validation (Technology Readiness Level “TRL” 1-4), 2) Take-off Research (TRL 5), and 3) Practical Application Research (TRL 6-7). End Run project provide startups corresponding assistance based on the stages they are at.