교내행사

  • [KAIST VISION WEEK_ISK] Global Startup Forum 3/22 (Thu.) 13:00 PM (W8 Building, 1st floor) / Tae Hea Nahm
  • 창업원
  • 2022-10-30 21:40:07
  • 480
  • 시작일자
  • 종료일자
  • url

 
  • 주제

    Survival to Thrival: Building the Enterprise Startup


    by Tae Hea Nahm (Managing Director of Storm Ventures)
     


  • 일정

    March 22 (Thu.)


    (a) Presentation Session 13:00-14:00


    (b) Pannel Discussion 14:00-15:00
     


  • 장소

    KAIST ISK Startup Studio (KAIST / W8 Building, 1st floor)
     


Abstract of the Talk

What would you tell yourself 15 years ago as a new Enterprise/B2B entrepreneurs? If you are an entrepreneur anywhere on the enterprise startup journey, Survival to Thrival is for you.


Building enterprise startups is different. Products take longer. Go-To-Market strategies are more complex. Common wisdom on product-market-fit is not enough to unlock growth.


There is a missing link that we call Go-To-Market Fit. Then, growth happens, and everything changes. The startup suddenly shifts from Survival mode to Thrival mode.


Maddeningly, what used to work no longer works for the company and for the people. Becoming a market leader depends on everyone, including the CEO, unlearning the very things that made them successful.
 


Speaker

Tae Hea Nahm is Managing Director of enterprise-focused Storm Ventures and original investor in MobileIron, Marketo and other successful early stage enterprise startups.


Like many Silicon Valley investors, Tae Hea tends to pattern-match for success and failure across his portfolio of investments.


He compares a company situation to his prior experience to understand the drivers that predict future outcomes and help the entrepreneur.


As an applied-math major, he deliberately (sometimes overly) analyzes the startup journey to create and fit a model. He is a model guy.